Viva Las Vegas

What comes to mind when you think about signage in Las Vegas? Do you think of something big, bright, and flashy? Do you imagine it telling you about an upcoming show at a nearby hotel or a special deal at a club or casino down the street? Do you think of it as advertising entertainment for out of town visitors? Do you think of it serving as a tool that helps build a more livable community?

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Making Cold Cool.

Every year, the harsh reality of winter sets in, and over the coming months much of the United States bundles up. With shorter days, plummeting temperatures and cloudy skies many of us have the urge to burrow under a blanket, but inevitably cabin fever sets in and we force ourselves to venture out. The cold has a unique way of bringing people together, there is a twisted sense of solidarity knowing that others are freezing too.

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