One year ago, The City of Las Vegas partnered with Soofa to build community and enhance the neighborhood experience with digital signage.
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Soofa Signs use a black and white electronic ink display, the same that you see on the Kindle. E-ink technology is a sustainable, low-energy, yet beautiful high-resolution display which refreshes content every two minutes.
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As micro mobility continues to flourish, especially in the City of Atlanta, Lime partnered with Soofa in keeping the streets and sidewalks safe and accessible to the entire community.
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Southeast Mortgage wanted to take advantage of rush of Halloween enthusiasts, many of whom are actually young families coming from nearby Atlanta neighborhoods who are the perfect future home buying audience.
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Just as every city we work with is different, so is each neighborhood in a city. This means that one size doesn’t fit all in terms of outdoor communication strategy and tools, and working closely with every neighborhood to understand exactly what’s important and why is key. In Boston, we recently launched the third phase of our citywide Soofa Sign installation to continue testing and learning new ways the Soofa Sign adds value to neighborhoods and improves citizen experience
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L.L. Bean recently opened a new store in the Seaport and is looking to drive traffic and inform the community about its outdoor classes, programs, and unique seasonal offerings.
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Now in seven diverse, lively, and loved neighborhoods across Atlanta, Soofa Signs are making outdoor communication easier and better. Serving neighborhoods and residents as digital community bulletin boards, the Signs are available for anyone to use, anytime through Soofa Talk. Since first launching in Atlanta’s famed Little Five Points neighborhood in March 2018, thousands of pieces of local, user generated content have been posted to the sign network.
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With so many new bars, restaurants, and events popping up in the Boston’s Seaport District on a daily basis, Harpoon Brewery needed to remind people that their brewery and beer hall is just down the road, serving amazing beer and hosting lively events daily. With the Soofa Sign, Harpoon is able to reach visitors and residents alike on the sidewalks of the Seaport and remind them that a cold, locally-brewed Harpoon is just a short walk away.
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Loretta’s hosts dozens of events per month in Boston’s Fenway neighborhood, an extremely competitive market for bars, restaurants, and event venues. Loretta’s needed a new way to reach potential customers with advertising that fit their community-oriented roots. By leveraging their neighborhood Soofa Signs, Loretta’s now reaches people while they are out and about in the neighborhood and informs them about events at Loretta’s that are happening that week, day, or moment.
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The Soofa Sign democratizes communication in outdoor public spaces, for the first time letting the public post things they care about outside in the city they call home.
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Last week we installed Soofa Signs in the world-famous Boston Seaport, the neighborhood that is transforming Boston's waterfront. "A synergistic community of artists, innovators, and entrepreneurs, Seaport has forged a culture all its own. The atmosphere in Boston Seaport is steeped in history but imbued with a creative, youthful energy."
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