In 2021, Martin’s Park installed their Soofa Sign as a way to better connect with visitors, provide a wayfinding solution, and promote local events. We spoke to the management team at Martin’s Park, Sierra Rothberg and Jennifer Coyne to learn more about how they use their Soofa Sign and the positive impact it’s making on the park.
Read MoreZyp Run is the first cannabis delivery service operating in the Greater Boston area, and has quickly become a recognizable brand for their unique business strategy and purposeful advertising placements. They’re currently running a six-month digital and static campaign on Boston Soofa Signs and are already seeing positive impact.
Read MoreWhile on the search for how to improve their community connections, Fairburn partnered with Soofa in 2021 to bring two signs to their neighborhood. Since then, they have increased their pedestrian traffic, found new ways to engage the public, and more. We spoke to Sylvia Abernathy, Director of Economic Development for the City of Fairburn to learn why Soofa is a perfect addition to their community.
Read MoreDuring the 2023 holiday season, Blue Man Group used Soofa Signs in Boston for the first time to successfully display their ads and reach new and returning audience members. We spoke to Andrew Darcey, the Director of Marketing for Broadway in Boston to hear how Blue Man Group created impact with their Soofa campaign.
Read MorePerkins School for the Blind is a non-profit education organization based in Watertown, Massachusetts. They recently worked with Soofa to advertise their annual fundraising event, with a goal of providing more educational opportunities for their students and others. We spoke to Kat Roach, the Event Marketing Specialist at Perkins School for the Blind, to learn more about their campaign highlights.
Read MoreWith sports betting now legal in Massachusetts, betting companies large and small have brought their business to the Boston community and are rolling out creative OOH advertising strategies. BetMGM is a well-known betting company that recently finished a campaign with Soofa, and here’s how it went.
Read MoreThe New England Revolution utilizes all types of OOH platforms, including Soofa Signs. We spoke to Justin Rogers, Director of Marketing and Digital Advertising for the New England Revolution to learn what OOH platforms helps them build brand awareness, and why they continue to use Soofa Signs.
Read MoreNight Shift is a brewing company in Everett, MA, and is no stranger to creative marketing strategies. In addition to social media, Night Shift Brewing also utilizes OOH marketing to connect with locals and tourists. We recently spoke to Kelly Scarpone, brand manager at Night Shift Brewing to learn more about their current advertising campaign on Soofa Signs, and why they chose our platform.
Read MoreKingman and Heritage Islands is a conservation area in Washington D.C., made up of wetlands, walking trails, and parks for the public to enjoy. We spoke to Ed Dunne, Water Quality Manager and Lee Cain, Land Manager for Kingman and Heritage Islands about how their Soofa Sign works to help their efforts in environment education, and how the public has responded to it.
Read MoreWith a population of about 6,000 residents, Bay Harbor Islands is a tight knit and lively area. They currently have one Soofa Sign in their community, and many people have begun to notice how it works. We spoke to Bridget Anne Morin, Director of Communications for Bay Harbor Islands, to hear more about how she uses their Soofa Sign, and how the community interacts with it.
Read MoreCandlewick Press partnered with Soofa in Q4 2022 to bring their static ad campaign to parts of Boston. We spoke to Susan Batcheller, Executive Director of Sales Operations at Candlewick Press to learn more about their campaign and how they measured success.
Read MoreAugusta partnered with Soofa to bring our solar powered neighborhood signs to their community, and have been inspired by how people use them. We talked to Katherine Bonner, Project Coordinator for Downtown Development Authority of Augusta, to see how the community has been using their three Soofa Signs and what they think.
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