Soofa operates a DOOH network of solar-powered E-ink displays

The company's U.S. reach tripled in 2021 and the Soofa platform is now used by city and municipal partners in 41 cities across 15 states. "We've had rapid growth over the past year as cities look for ways to increase communication with their constituents as well as to deploy sustainable technology in their communities," Jason Young, CEO of Soofa, said in the press release.

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Sandra Richter
Solar-powered digital ‘smart’ signs installed in downtown Northampton

Two new digital “smart” signs have been installed downtown that provide a variety of information for residents, from news about local art venues to details about community meetings, directions to summer concerts, and other city news, such as updates on mask mandates. The signs, located along Main Street outside of Pulaski Park and in front of the Hampshire County Courthouse, are solar powered and wire-free. They were developed by Soofa, a Cambridge company started from an innovation lab at the Massachusetts Institute of Technology.

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Ford and Newlab partner to test new transportation ideas, from robot delivery to EV rideshares

FAST COMPANY - Participants of the Accessible Streets Studio, a collaboration between Ford’s Michigan Central and Newlab, will be designing and launching pilots in Detroit to address specific mobility challenges related to bridging transportation gaps, fostering safe and welcoming streets, improving access to mobility information, and access to essential resources. Soofa’s pilot program will use information from the city department of transportation to provide live updates on transit and navigation.

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soofa
With summer coming, Baker administration awards $1.6M in tourism grants

METRO WEST DAILY - With more and more people becoming vaccinated against COVID-19 and the summer travel season looking like a more realistic possibility, the Baker administration awarded $1.6 million in local tourism grants Tuesday and rolled out a new $2 million grant program to enhance tourist destinations across the state. Downtown Framingham Inc. received a grant to install a smart display Soofa sign that features community content and advertising opportunities for local businesses.

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Soofa Signs make it to downtown Manchester

GOOD E-READER - Soofa has made its way to Manchester, with the first Soofa Sign already installed at 848 Elm Street. This is a result of a partnership between Soofa Signs and Liz and Jeremy Hitchcock of Orbit Group and the City of Manchester. With this, Manchester has become the first city in the state of New Hampshire to have the Soofa Sign installed.

Soofa Signs have made its way to Manchester, with the first sign already installed at 848 Elm Street. This happens to be the result of a partnership between Soofa Signs and Liz and Jeremy Hitchcock of Orbit Group and the City of Manchester. With this, Manchester has become the first city in the state of New Hampshire to have the Soofa Sign installed.

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Miami deploys informational signs to enhance public transportation experience

SMART CITIES WORLD - Miami-Dade County has announced it is upgrading its smart city infrastructure with new interactive informational signs for public transit systems. Soofa was named a winner of Ford Mobility’s City:One Challenge Miami-Dade (formerly known as the City of Tomorrow Challenge), a crowdsourcing platform for residents, businesses and community groups to propose and pilot solutions that improve mobility in Miami-Dade County.

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soofa
Sugar Hill becomes first city outside perimeter to use Soofa signs

NORTH GWINNETT VOICE - New signage coming to Sugar Hill makes it the first city outside the perimeter and the second city in the state to boast the new technology. The signs will offer local businesses the opportunity to communicate hyper-local messages to people walking by the signs by sharing seasonal deals, adjusted hours of operation, special offerings and more.

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Watertown's New Digital Signs Keep Residents Updated

PATCH - Watertown is using smart technology to keep residents updated on town events and meetings. The town partnered with Soofa, a Cambridge-based company that builds and installs solar-powered digital signs with an e-ink display. Watertown will have three signs in town that will display town updates, a town meeting and events calendar, a live feed of Watertown's Twitter account, and local business offerings.

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soofa
The Neighborhood News Feed Unites Communities

DIGITAL SIGNAGE CONNECTON – 2020 has already thrown a lot at the global community, and every neighborhood in every city, big or small, has felt those impacts in their own unique way. Articulating that kind of localized sentiment and connecting shared spaces with a rotating mix of news, events, alerts and other public information on screens that everyone can see is the core idea behind Soofa

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Sandra Richter