Whether you're a resident trying to find your way to a new coffee shop or a tourist exploring unfamiliar surroundings, effective way-finding is crucial for a seamless urban experience. Here’s why Soofa Signs are the perfect wayfinding solution for any city.
Read MoreSoofa utilizes sensors in our kiosks to help cities optimize the use of their public spaces and better understand the volume of foot traffic in key areas of their city. However, it’s important to note that Soofa does not collect any identifying data from a person or device.
Read MoreThis week on Bridging the Digital Divide, our guests are Madeleine Odendahl and Brianne Dornbush from the non-profit organization, District Bridges in Washington D.C. In our conversation, we hear about how they’ve built valuable relationships in their community, their passion for city development, and Washington D.C’s leading role as the nation's capital.
Read MorePerkins School for the Blind is a non-profit education organization based in Watertown, Massachusetts. They recently worked with Soofa to advertise their annual fundraising event, with a goal of providing more educational opportunities for their students and others. We spoke to Kat Roach, the Event Marketing Specialist at Perkins School for the Blind, to learn more about their campaign highlights.
Read MoreIn a time where environmental consciousness is on the rise, businesses are increasingly recognizing the importance of sustainable practices in all aspects, including OOH advertising. In this blog post, we'll delve into the growing importance of eco-conscious advertising practices and explore innovative examples of sustainable OOH campaigns.
Read MoreWe recently spoke to Beth Shrader, the Planning and Transit Director for the City of Valparaiso, Indiana, to learn how Soofa Signs help the city better connect to their community and support their sustainable initiatives.
Read MoreSoofa Signs are now in the coastal city of Gloucester, MA! The city is celebrating its 400 year anniversary since being established, and is making big strides at keeping their community up to date with important public information. Read more details here.
Read MoreSoofa Sign inventory is doubling in the coming weeks in our most desirable neighborhood: Boston Seaport! Read the full announcement here.
Read MoreWith a population of about 6,000 residents, Bay Harbor Islands is a tight knit and lively area. They currently have one Soofa Sign in their community, and many people have begun to notice how it works. We spoke to Bridget Anne Morin, Director of Communications for Bay Harbor Islands, to hear more about how she uses their Soofa Sign, and how the community interacts with it.
Read MoreUMassFive is a credit union located primarily in Western and Central Massachusetts. They first partnered with Soofa back in 2021 to bring their signature purple color to Soofa Signs in Downtown Northampton, in collaboration with the city of Northampton. Since then, the Soofa and UMassFive partnership has only continued to grow.
Read MoreSoofa recently launched a ‘Book Now’ option on our website, which allows anyone to build custom digital campaigns quickly and at a reduced cost. The Book Now platform is designed for brands or small businesses who want to try out a campaign with us, without a major commitment.
Read MoreMy Widgets is the newest section on Soofa Talk that is accessible to all landowners with Soofa Signs. The new feature allows landowners to control and customize the content that appears on their Soofa Signs in real-time!
Read More
